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Research to certify that the content will be as current and friendly as possible. News and trends emerge daily and the discussion promoted on these topics matters a lot. If you use the production of rich material as a means to gain authority, be original at all times. Content of this type cannot simply be a recycling of others, so it is important that it adds new knowledge for those who read it. Therefore, when researching the topic, keep an eye out for possible unexplored opportunities: they can be a great attraction for your material.
Golden tip: To enrich your research, go beyond Google and also search for Chinese Australia Phone Number List videos of courses, seminars, conferences, specific social networks, personal profiles and other free materials. Know your audience (and your client) It is essential to know who you are writing for before starting to write. A quick research on the company and initial knowledge about the person for whom the material is intended can help you plan.
If the company is a great reference in the market and its readers master basic knowledge of the subject, your research will have to be more extensive. After accepting the task, it is important to investigate a little more about who entrusted the material, what other materials they have, the level of formality of the text, what tone they usually adopt in their communication and, also, about the person, to know what type of examples and storytelling you can use in the text. Remember that every company has a culture and an identity, and the role of the copywriter is to assume them when writing a text for the web. ADVERTISEMENT Create a good index and structure Rich materials have a special, different concept, which is why they have that name. The best way to guarantee that is to start with the structure of your material , that is, writing
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發表於 2024-3-6 17:53:42