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relationship management tool Who – Who? Ana, Sales Manager When – When? In one month, time needed to evaluate some market solutions Where – Where? From research on the internet and, later, participation in meetings to present the solution Why – Why? The tool saves professionals time, productivity, makes processes more efficient and provides input for decision making How – How? , the sales department will validate the features, understanding which alternative best aligns with your needs. Then, the finance department will be in charge of the payment and acquisition.
processes. How much – How much will it cost? The Phone Number List budget is R$5 thousand Here we have a clear example of how 5W2H assists in the process of acquiring a tool, making the entire acquisition process visible and well-directed. Let's now assume another scenario: that of solving a certain problem. What – What? Slowness on the online sales platform Who – Who? Service supervisor together with his team When – When? Problem identified 7 days ago, at different times of the day Where – Where? The problem occurs at the payment stage Why – Why? Impacts on the completion of the purchase, impacting the company's number of sales.

How – How? The system takes a long time to respond, causing consumers to abandon their purchase How much – How much will it cost? In total, 200 transactions were not completed, impacting the inflow of R$2,000 These are some examples of situations that can be identified using the 5W2H tool. However, there are several scenarios that can be reported based on the methodology, facilitating problem solving and defining strategies for the company. If you already have a situation in mind, be sure to apply it to the 5W2H methodology! Conclusion It was clear that having support methodologies for planning and executing projects.
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